The Anti-Diet Marketing Training
Hey there!
Hey, I’m Stephanie Dodier—Non-Diet Nutritionist, Certified Intuitive Eating Counselor, and Cognitive Behavioral Coach. Over the last 8 years, I’ve built two six-figure anti-diet businesses using authentic marketing. Here’s the truth: my 15 years in corporate sales gave me a leg up, and I recognize that privilege. I’m sharing it with you—what I’ve learned, what works, what doesn’t, and my current marketing system. Let’s grow your anti-diet business together.
As I say on my podcast: Ready? Let’s do it!.
The Authentic Marketing Intensive is a 5 parts anti-diet marketing training uniquely designed for non-diet entrepreneur where you’ll learn how to build marketing system to find and connect with clients, all while marketing & selling with unapologetic authenticity. Stay true to your values without compromising in your marketing.
Who is this training for?
This program is for you if you are an anti-diet or non-diet professional struggling to answer the following:
➡️ Where do I find my next client?
➡️ How do I market my business?
The Authentic Marketing Intensive will help you move from:
❌ Inconsistent client flow with no specific marketing system and tactics
To
✅ Knowing exactly what is your next steps with your marketing and selling
So you can say “Is it that simple? “ and coach more clients.
The Authentic Marketing Intensive is where you’ll learn how to market your anti-diet service with ease using a simple strategy that you can use on repeat.
“If you’re looking for the 6 figure in 6 months, you won’t find it here.”
What you will find are practical, ethical, and proven tools, strategies, and coaching that will give you the confidence to show up for yourself, your client, and your business.
Kim Hagle
The Problem
When your marketing and selling strategies clash with your values, you feel sleazy, lose confidence, and can’t show up for your clients the way you want to.
It’s not you—it’s the oppressive business culture pushing fear-based tactics, impossible timelines, and endless hustle.
We can’t sell the anti-diet approach like diet culture pushes weight loss. No wonder anti-diet practitioners feel stuck.
It’s high time to kick “bro-marketing” to the curb and market in a way that aligns with your personal and professional values.
The Solution
Enter Authentic Marketing and Ethical Selling: the type of marketing & selling done in a way that feels damn good…
➡️ to you so that you enjoy showing up, meeting new people and telling them how you can help
and
➡️ to your client so they can get to know you, trust you and feel safe saying yes to working with you.
Authentic marketing is when you prioritize honesty, transparency, and genuine connection with your audience. It focuses on building trust and safety rather than relying on gimmicks, exaggeration, or manipulative tactics.
Ethical Selling is when you are transparent in the sales process, ensuring that the product or service meets the customer’s true needs without manipulation or high-pressure tactics.
Here’s my values and the core principle of my approach to Authentic Marketing & Ethical Selling:
- Transparency & honestly: Being open about your business practices, including pricing. Help your customer make a quality decision.
- Customer-Centric Approach: Focus on the real needs and desires of your audience, acknowledging the challenges and remaining focus on possibilities.
- Storytelling: Share real stories including your struggles, successes, and behind-the-scenes processes.
- Purpose-Driven: Align your marketing with a larger mission or set of values.
- Simplicity and Minimalism: Avoid over-hyped or overly polished marketing materials. Keep your message clear, direct, and aligned with what you truly offer.
Here’s what you will learn
In this 5-part Authentic Marketing Intensive & Anti-Diet Marketing training, you will get:
Part 1 – How to connect with your next client – The Client Creation Workshop
- Learn the four marketing channels you need to hit to meet your next clients.
- Create a safe and ethical marketing structure to sell your services effortlessly to these new potential clients.
- Learn the five steps to consistently attract new clients in a way that feels amazing for both you and them.
- Discover an authentic marketing framework for crafting powerful content quickly and simply.
- Walk away with 22 actionable ways to find your next clients!
Part 2 – Writing powerful & authentic copy – Authentic Marketing Part 1
- Confidently craft compelling marketing messages that shine.
- Dive into the “Bridge the Gap” framework from the Non-Diet Certification.
- Create a marketing message that gives future clients all the info they need to make a decision.
- Leave with a one-page system to structure your writing for all your marketing and content creation.
Part 3 – Create content that sells – Authentic Marketing Part 2
- Create content that sells your services and helps clients trust you.
- Unpack the anatomy of powerful social media content.
- Walk away knowing the three types of content to create, a template for posts, and prompts to generate content that converts.
Part 4 – Hosting ethical consultation that convert- Authentic Marketing Part 3
- Learn our ethical consultation model from the Non-Diet Coaching Certification.
- Host consultations with integrity that are valuable for both you and your potential clients.
- Leave with a step-by-step process and lead-in questions for each stage.
Part 5 – The Marketing Action Plan to grow your revenue – Authentic Marketing Part 4
- Pull it all together to create a concise marketing and selling action plan.
- Identify the actions you need to focus on and how to stay consistent.
- Walk away with four key action categories to take every week for a steady flow of clients and good money.
What may happen to you and your business
Master a clear, repeatable system to consistently attract and connect with ideal clients without relying on outdated, sleazy tactics.
✅ Authentic Marketing Copy and Content
Learn how to craft and deliver marketing messages that are genuinely aligned with your values, building trust and rapport with potential clients effortlessly.
✅ Effective Social Media Strategy
Develop a powerful social media presence with a structured content plan that captivates your audience and drives engagement, without the overwhelm.
✅ Confidence in running consultation calls
Gain the skills to conduct consultations with integrity, ensuring that your sales process is respectful and valuable for both you and your clients.
✅ Actionable Marketing Plan
Create a comprehensive marketing and selling action plan that outlines exactly what steps to take to achieve consistent client flow and sustainable business growth
Here are the details
When: On Demand – As soon as you click BUY NOW you can start to binge-watch this 5-part Masterclass series. You will receive an email with instructions to access the student portal with the recordings & workbook.
Where: Authentic Marketing Intensive is 5-part masterclass series. It’s an online training.
Who: This training is for anti-diet and non-diet professionals.
How much does it cost?
This training is a steal at $333 for one reason.
Dismantling diet culture requires that you be successful in your business. If you run a private service business, it’s not enough to have professional coaching skills, you also need to have marketing and selling skills. This is a GAP in our industry that we need to solve and this is where I know for sure I can contribute.
For every $$ earned in an anti-diet business, it’s less $$ going to support diet & wellness culture.
Ready to earn more and dismantle diet culture?
Let’s do this!
Have questions? Email [email protected] and my team will get back to you ASAP.
“I would have saved so much money if I had meet Stephanie before!”
I would have been so much further in my business if I had consulted with Stephanie at the start of my business. I worked with so many people who said they knew what they were doing but Stephanie is the only who really knows.
– Dr. Carolyn Ross
About Stephanie Dodier
I have been a leader in business and sales for over 25 years. I spent 15 years in the corporate world, starting as a cashier and leaving as the sales and operations vice president for Hudson’s Bay Company. After leaving the corporate grind at 39, I pivoted to entrepreneurship, launching two multiple six-figure health businesses: a thriving nutrition clinic in Toronto and now, my online ventures, Beyond The Food and The Non-Diet Coaching Certification.
I’m also a Non-Diet Nutritionist and Cognitive Behavior Coach. I’m the voice behind the It’s Beyond The Food podcast, which boasts over 1.3 million listeners, and the Undiet Your Coaching podcast. I founded Undiet Your Life, created the Going Beyond The Food Method™️, and established the Non-Diet Coaching Certification. Over the past eight years, through my clinical work, teaching, speaking, and online programs, I’ve empowered over a thousand women in 92 countries to break free from diet culture.
I teach women how to break free from socialized thinking using intersectional coaching and feminist values to build a life—and a business—they’ll never regret
